a collection of luxury discounted gowns

exclusively in huntsville, alabama

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you want the designer look without the price tag

you deserve to have both

At Amari Bridal, we know that not every bride has months to wait for the perfect dress. That’s why we’ve created a boutique designed for brides with shorter engagements or last-minute wedding plans—without sacrificing style or quality. Our collection features stunning designer gowns at up to 75% off retail, all available to take home the same day. Say yes to luxury bridalwear without the long wait or hefty price tag!

about amari

Justin Alexander

featured designers

we offer brides high-end designer gowns up to 75% off retail cost that they can take home with them that day.

Pronovias

Allison Webb

Enzoani

Badgley Mischka

Amari Privé

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Luxury, convenience, and affordability—all in one place

Whether you’re looking for an off-the-rack designer gown to take home the same day or a made-to-order option, Amari Bridal has you covered.

In addition to our stunning collection of ready-to-wear dresses, we offer a select number of reorderable gowns for brides who want a custom fit with a shorter turnaround time.

love notes from our brides

“Every bride deserves to feel the way the staff at Amari Bridal makes you feel. It was an experience I will never forget! If you are looking for a personable experience, this is the shop for you. Erica is an absolute sweetheart and I will forever recommend this shop to every bride!”

“I flew my Mom and sister in from out of town and Amari was our 3rd and final shop to find my dress. Definitely saved the best for last. I had a scheduled appointment and when we went- I was the only bride in the entire store for that time. Erica really listened to what I was looking for and helped curate a look that felt exactly like me. Unlike trying on pants which I dread- trying on dresses felt fun, effortless and magical. Amari Bridal has an amazing selection on dresses that pairs well with amazing employees like Erica. 11/10- highly recommended!!”

“I’m a 2024 bride and I came in 6 months before my wedding hoping to find a dress. Erica was amazing she made me feel great in my body and beautiful in all of the dresses. I highly recommended shopping for a dress at this beautiful location. (I found the perfect dress for my big day)”

Introducing
Amari Privé

For brides who love the idea of a made-to-order gown, Amari Bridal now offers a curated selection of re-orderable styles through our exclusive Amari Privé collection. These gowns combine the elevated, high-fashion look you love with a price tag you’ll love even more - every style is $2,500 or less.

With Amari Privé, you get the best of both worlds: affordable luxury, customizable fit, and a faster turnaround time than traditional bridal boutiques.